Dead Rising follows the harrowing tale of Frank West, an overzealous freelance photojournalist, as he struggles to survive an endless stream of zombies. Players will have full reign of a realistic shopping center, utilizing anything they find to fight off the flesh-hungry mob and search for the truth behind the horrendous epidemic. Dead Rising features action RPG like gameplay in that players can level up the main character in special attribute categories and unlock new and unique skills for use during gameplay. Anything within the mall can be used as a weapon to fight the zombie hordes including bats, uzis, toy swords, shopping carts, chainsaws, hammers, plants, wooden benches and much much more! Dead Rising also features an incredibly in-depth storyline and a plethora of amusing and unique characters to provide an "endless" supply of continuous, non-repetitive gameplay. Once the story mode is complete several other modes are unlocked to allow different types of gameplay and keep the game fresh. Dead Rising was released on September 8, 2006 and has an MSRP of $59.99. The game was also given an "M" (17+) rating by the ESRB.