The Ferrari Visio binoculars are red, include the familiar horse logo and include some carbon fiber, of course. They are available for $199 and can provide up to 8x magnification. These binocularts are ergonomic, lightweight and can be used for all sport activities. The binoculars are inspirsed by Ferrari Formula 1 cars using real carbon fiber together with the best optical glasses available to deliver vivid images. All lenses are fully multi coated and the prisms receive a phase coating to improve sharpness. It also comes with a neck-strap and pouch.