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    <link>http://www.productwiki.com/manufacturer--general-mills_cereal/</link>
    <description>Featured content from ProductWiki. Hottest products, active discussions, recent articles, and hot links.</description>
    <item>
      <title>Lucky Charms</title>
      <link>http://www.productwiki.com/lucky-charms/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/lucky_charms-100-100.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;p&gt;&lt;strong&gt;Lucky Charms&lt;/strong&gt; is a breakfast cereal that is manufactured by General Mills and was&amp;nbsp;first introduced in 1964.&amp;nbsp;&amp;nbsp;The cereal&amp;nbsp;is&amp;nbsp;made up&amp;nbsp;of two components: 75% toasted and frosted oat pieces that are made from whole-grain&amp;nbsp;and 25% colourful flavoured mashmallows.&amp;nbsp; The marshmallows in&amp;nbsp;&lt;strong&gt;Lucky Charms&lt;/strong&gt; come in a variety of shapes including hearts, stars, moons, clovers, diamonds, and the more recent additions of&amp;nbsp;rainbows and balloons.&amp;nbsp; The cereal&amp;nbsp;is known by the musical jingle 'They're magically delicious!' in TV commercials.&amp;nbsp; It is also available in a chocolate version in some countries.&lt;/p&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 29 Sep 2009 22:47:41 -0400</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/lucky-charms/</guid>
    </item>
    <item>
      <title>Cheerios</title>
      <link>http://www.productwiki.com/cheerios/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/cheerios-100-100.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;p&gt;&lt;strong&gt;Cheerios&lt;/strong&gt;&amp;nbsp;is a breakfast cereal that is manufactured by General Mills and was&amp;nbsp;first introduced in 1941.&amp;nbsp;&amp;nbsp;The cereal&amp;nbsp;was marketed by General Mills as the first oat-based&amp;nbsp;ready-to-eat cold cereal.&amp;nbsp; The actual 'O's&amp;nbsp;in the cereal&amp;nbsp;are made from toasted whole-grain oats and are cholesterol-free with fiber and folic acid.&amp;nbsp; Numerous &lt;strong&gt;Cheerios&lt;/strong&gt; variations were introduced by General Mills starting in the 1970s.&amp;nbsp; Some of the more popular varieties are Honey Nut, Multigrain, Apple Cinnamon, and Frosted Cheerios.&amp;nbsp;&lt;/p&gt;
&lt;h2&gt;Variations&lt;/h2&gt;
&lt;ul&gt;
    &lt;li&gt;Honey Nut Cheerios&lt;/li&gt;
    &lt;li&gt;Multigrain Cheerios&lt;/li&gt;
    &lt;li&gt;Banana Nut Cheerios&lt;/li&gt;
    &lt;li&gt;Oat Cluster Cheerios Crunch&lt;/li&gt;
    &lt;li&gt;Berry Burst Cheerios&lt;/li&gt;
    &lt;li&gt;Frosted Cheerios&lt;/li&gt;
    &lt;li&gt;Apple Cinnamon Cheerios&lt;/li&gt;
    &lt;li&gt;Fruity Cheerios&lt;/li&gt;
    &lt;li&gt;Yogurt Burst Cheerios&lt;/li&gt;
&lt;/ul&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 29 Sep 2009 23:09:43 -0400</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/cheerios/</guid>
    </item>
    <item>
      <title>Count Chocula</title>
      <link>http://www.productwiki.com/count-chocula/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/count_chocula-100-100.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;p&gt;&lt;strong&gt;Count Chocula&lt;/strong&gt;&amp;nbsp;is a breakfast cereal that is manufactured by General Mills and was&amp;nbsp;first introduced in 1971.&amp;nbsp;&amp;nbsp;The cereal is made&amp;nbsp;with a&amp;nbsp;combination of&amp;nbsp;chocolate-flavoured corn cereal bits and marshmallows.&amp;nbsp;&amp;nbsp;The &lt;strong&gt;Count Chocula&lt;/strong&gt;&amp;nbsp;cereal is&amp;nbsp;best known by the brown-clad&amp;nbsp;cartoon vampire mascot, named 'Count Chocula'.&amp;nbsp; The count often appears in TV commercials quoting the slogan, &amp;quot;I want to eat your cereal&amp;quot;.&lt;/p&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Wed, 30 Sep 2009 02:49:40 -0400</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/count-chocula/</guid>
    </item>
    <item>
      <title>Reese's Puffs</title>
      <link>http://www.productwiki.com/reese-s-puffs/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/reese_s_puffs-100-100.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;p&gt;First produced in 1975 by General Mills, Reese's Puffs (also known as Reese Puffs or Reeses Puffs in different locations) is a puffed corn cereal with the taste of Reese's famous peanut butter and chocolate puffs. It is flavored with Reese's peanut butter and Hershey's cocoa.&lt;/p&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Mon, 11 Jan 2010 12:47:32 -0500</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/reese-s-puffs/</guid>
    </item>
    <item>
      <title>Trix</title>
      <link>http://www.productwiki.com/trix/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/trix-100-100.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;p&gt;&lt;strong&gt;Trix&lt;/strong&gt;&amp;nbsp;is a breakfast cereal that is manufactured by General Mills and was&amp;nbsp;first introduced in 1954.&amp;nbsp;&amp;nbsp;The cereal&amp;nbsp;is comprised of&amp;nbsp;sweetened, fruity flavoured cereal pieces made of ground maize.&amp;nbsp; The&amp;nbsp;pieces are round in shape&amp;nbsp;and come in&amp;nbsp;a variety of&amp;nbsp;flavous/colours including raspberry red, lemony lemon, orangey orange, wildberry blue, grapity purple and watermelon.&amp;nbsp;&amp;nbsp;&lt;strong&gt;Trix&lt;/strong&gt;&amp;nbsp;is&amp;nbsp;known&amp;nbsp;by the 'Trix rabbit', an animated white rabbit&amp;nbsp;from&amp;nbsp;Trix's TV commercials.&amp;nbsp; The&amp;nbsp;rabbit&amp;nbsp;is often shown trying to sneak a bite of cereal from the children who tell him, &amp;quot;Silly rabbit, Trix are for kids&amp;quot;.&lt;/p&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Wed, 30 Sep 2009 00:55:45 -0400</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/trix/</guid>
    </item>
    <item>
      <title>General Mills Cheerios Oat Cluster Crunch</title>
      <link>http://www.productwiki.com/general-mills-cheerios-oat-cluster-crunch/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_cheerios_oat_cluster_crunch-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Wed, 01 Jun 2011 15:57:18 -0400</pubDate>
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      <title>General Mills Basic 4</title>
      <link>http://www.productwiki.com/general-mills-basic-4/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_basic_4-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 25 Jan 2011 12:38:19 -0500</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/general-mills-basic-4/</guid>
    </item>
    <item>
      <title>General Mills Cheerios Triple Berry Burst</title>
      <link>http://www.productwiki.com/general-mills-cheerios-triple-berry-burst/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_cheerios_triple_berry_burst-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Wed, 01 Jun 2011 15:57:32 -0400</pubDate>
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    </item>
    <item>
      <title>General Mills Cocoa Puffs</title>
      <link>http://www.productwiki.com/general-mills-cocoa-puffs/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_cocoa_puffs-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 25 Jan 2011 12:46:21 -0500</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/general-mills-cocoa-puffs/</guid>
    </item>
    <item>
      <title>General Mills Chex Cinnamon</title>
      <link>http://www.productwiki.com/general-mills-chex-cinnamon/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_chex_cinnamon-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 25 Jan 2011 12:32:41 -0500</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/general-mills-chex-cinnamon/</guid>
    </item>
    <item>
      <title>Cinnamon Toast Crunch</title>
      <link>http://www.productwiki.com/cinnamon-toast-crunch/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/cinnamon_toast_crunch-100-100.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;p&gt;&lt;strong&gt;Cinnamon Toast Crunch&lt;/strong&gt;&amp;nbsp;is a breakfast cereal that is manufactured by General Mills and Nestle and was&amp;nbsp;first introduced in 1984.&amp;nbsp;&amp;nbsp;The cereal aims to replicate the taste of cinnamon toast in a bite-size cereal piece and is made of squares of wheat and rice, sprinkled with sugar and&amp;nbsp;cinnamon.&amp;nbsp;&amp;nbsp;&lt;strong&gt;Cinnamon Toast Crunch&lt;/strong&gt; is often marketed with the&amp;nbsp;animated cinnamon toast baker&amp;nbsp;who is featured in the TV commercials.&amp;nbsp; The cereal is also available in a low sugar variation.&lt;/p&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Wed, 30 Sep 2009 02:41:14 -0400</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/cinnamon-toast-crunch/</guid>
    </item>
    <item>
      <title>Wheaties</title>
      <link>http://www.productwiki.com/wheaties/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/wheaties-100-100.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;p&gt;&lt;strong&gt;Wheaties&lt;/strong&gt;&amp;nbsp;is a breakfast cereal that is manufactured by General Mills.&amp;nbsp;&amp;nbsp;The cereal&amp;nbsp;is&amp;nbsp;General&amp;nbsp;Mills'&amp;nbsp;first ready-to-eat cereal and was first introduced in 1924.&amp;nbsp; It has been marketed in relation to sports performance and is&amp;nbsp;known to feature popular athletes on the front of the box.&amp;nbsp; The actual&amp;nbsp;'Wheaties'&amp;nbsp;are made from whole-grain flakes&amp;nbsp;and contain&amp;nbsp;fiber and&amp;nbsp;B vitamins.&amp;nbsp;&amp;nbsp;&amp;nbsp;&lt;/p&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 29 Sep 2009 23:38:49 -0400</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/wheaties/</guid>
    </item>
    <item>
      <title>General Mills Cheerios Yogurt Burst Strawberry</title>
      <link>http://www.productwiki.com/general-mills-cheerios-yogurt-burst-strawberry/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_cheerios_yogurt_burst_strawberry-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Wed, 01 Jun 2011 15:57:34 -0400</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/general-mills-cheerios-yogurt-burst-strawberry/</guid>
    </item>
    <item>
      <title>General Mills Cheerios Multi Grain</title>
      <link>http://www.productwiki.com/general-mills-cheerios-multi-grain/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_cheerios_multi_grain-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Wed, 01 Jun 2011 15:56:32 -0400</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/general-mills-cheerios-multi-grain/</guid>
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    <item>
      <title>General Mills Cheerios Chocolate</title>
      <link>http://www.productwiki.com/general-mills-cheerios-chocolate/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_cheerios_chocolate-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Wed, 01 Jun 2011 15:56:05 -0400</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/general-mills-cheerios-chocolate/</guid>
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    <item>
      <title>General Mills Cheerios Apple Cinnamon</title>
      <link>http://www.productwiki.com/general-mills-cheerios-apple-cinnamon/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_cheerios_apple_cinnamon-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Wed, 01 Jun 2011 15:56:02 -0400</pubDate>
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    <item>
      <title>General Mills Cheerios</title>
      <link>http://www.productwiki.com/general-mills-cheerios/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_cheerios-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Wed, 01 Jun 2011 15:55:53 -0400</pubDate>
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    <item>
      <title>General Mills Berry Berry Kix Cereal</title>
      <link>http://www.productwiki.com/general-mills-berry-berry-kix-cereal/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_berry_berry_kix_cereal-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Wed, 01 Jun 2011 15:28:44 -0400</pubDate>
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    <item>
      <title>General Mills Golden Grahams</title>
      <link>http://www.productwiki.com/general-mills-golden-grahams/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_golden_grahams-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Wed, 01 Jun 2011 14:26:14 -0400</pubDate>
      <guid isPermaLink="true">http://www.productwiki.com/general-mills-golden-grahams/</guid>
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    <item>
      <title>General Mills Total Raisin Bran</title>
      <link>http://www.productwiki.com/general-mills-total-raisin-bran/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_total_raisin_bran-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 25 Jan 2011 12:46:38 -0500</pubDate>
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      <title>General Mills Total Whole Grain</title>
      <link>http://www.productwiki.com/general-mills-total-whole-grain/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_total_whole_grain-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 25 Jan 2011 12:33:52 -0500</pubDate>
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      <title>General Mills Chex Whole Grain</title>
      <link>http://www.productwiki.com/general-mills-chex-whole-grain/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_chex_whole_grain-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 25 Jan 2011 12:30:36 -0500</pubDate>
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    <item>
      <title>General Mills Oatmeal Crisp</title>
      <link>http://www.productwiki.com/general-mills-oatmeal-crisp/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_oatmeal_crisp-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 25 Jan 2011 08:57:39 -0500</pubDate>
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    <item>
      <title>General Mills Raisin Nut Bran</title>
      <link>http://www.productwiki.com/general-mills-raisin-nut-bran/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_raisin_nut_bran-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 25 Jan 2011 08:55:42 -0500</pubDate>
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    <item>
      <title>General Mills Chex Chocolate</title>
      <link>http://www.productwiki.com/general-mills-chex-chocolate/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_chex_chocolate-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 25 Jan 2011 08:51:28 -0500</pubDate>
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    <item>
      <title>General Mills Chex Multi Bran</title>
      <link>http://www.productwiki.com/general-mills-chex-multi-bran/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_chex_multi_bran-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 25 Jan 2011 08:51:07 -0500</pubDate>
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    <item>
      <title>General Mills Fiber One</title>
      <link>http://www.productwiki.com/general-mills-fiber-one/</link>
      <description>&lt;img src="http://images.productwiki.com/upload/images/general_mills_fiber_one-60-60.jpg" border=0 style="float: left; margin-right: 10px;"/&gt;&lt;div style="clear: both;"&gt;&amp;nbsp;&lt;/div&gt;</description>
      <pubDate>Tue, 25 Jan 2011 08:45:18 -0500</pubDate>
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