Philips 598

Philips has come out with what they're referring to as a "women-specific" phone. The Philips 598 is all class with a shiny black exterior, complete with gold accents. The women's aspect comes from a few key features: a diary, a datebook, shopping list, discount manager and (obviously the key to their marketing) a body weight index and basal metabolic rate measurement.

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Philips 598
MSRP--
Release date March, 2007
BrandPhilips
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Although the weight features may have seemed like a good idea in development, it seems Philips didn't consider the insulting nature of such a device. Women may not respond well to being constantly reminded of their weight, and more importantly, the importance of their weight. The phone features standard 1.3 megapixel camera and music player with microSD slot.

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This report was started March 22, 2007 at 10:47 am by Amanie
with the last edit occurring March 22, 2007 at 12:59 pm by ruthers
This page has been viewed 337 times, with 5 edits by 3 contributors.
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Comments

1.  avatar Erik said:

RIIIGHT. This is exactly what women need. More technology giving them reason to feel self-conscious and obsess about their self-image.
Mar 22, 2007 11:29am
2.  avatar ruthers said:

Well, I like the shiny black exterior & gold accents. Obviously the shopping list, datebook, and discount manager is a plus.
Mar 22, 2007 12:59pm
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