The true iPod story, from design to marketing to cultural phenomenon. Steven Levy goes behind the scenes with exclusive access to the people behind the little white box to understand how the iPod came to be. Levy goes further than simply discussing the box itself and why it has succeeded so incredibly, and examines the cultural impact that the iPod has left on our society.
In a publication for the iPod generation, each chapter of the book is a self contained section, with every book having all the chapters shuffled around except for the opening and closing.
